SS&C to acquire CRM software provider Salentica
SS&C Technologies will acquire customer relationship management (CRM) software provider Salentica.
Canada-based Salentica will become a platform partner to the firm’s Black Diamond wealth platform and so provide more support to SS&C – such as its Global Wealth Platform. The latter recently went live at Seattle-based Smead Capital Management.
Dave Welling, managing director and co-general manager of SS&C Advent, says the acquisition is “about adding deep expertise in CRM”.
SS&C adds that the Salentica team brings such expertise in both Microsoft Dynamics CRM and Salesforce CRM platforms.
The company will operate as a business unit under SS&C and the acquisition will add 30 employees. Salentica has more than 5,000 users and an average firm size of over $3 billion in assets. Its clients include registered investment advisers (RIAs), broker-dealers, family offices, institutional wealth managers and trust companies.
Salentica’s president and founder Bill Rourke, will remain in place; but under the new organisation, will report to Welling.