Google Pay gets clever with all payments together
Google is bringing together all its different ways to pay, including Android Pay and Google Wallet, into a single brand called Google Pay.
Pali Bhat, VP of product management, payments, Google, says it’ll be “easier” for customers to use the information saved to their Google Account and that “over the coming weeks”, users will see it online, in store, and across Google products.
It is already available on Airbnb, Dice, Fandango, HungryHouse and Instacart.
Commenting on the launch, Dave Glaser, chief product officer, global eCom at Worldpay, adds: “Google Pay addresses one of the biggest barriers for mobile commerce today – the inconvenience of entering card details. We know that form-filling is one of the biggest frustrations for mobile shoppers, causing more than a fifth of us to abandon purchases. This new service is designed to automatically retrieve payment details from the Google ecosystem, reducing checkout to a couple of clicks.”
Developers can visit Google’s payments solutions site to see how they can implement Google Pay, or work with one of its processor partners for “simpler” integration.
