Unison sees 1,000% year-on-year growth in originations
Home ownership investing company Unison released impressive stats, announcing its Q1 origination volume has grown by 1,000% compared to the first quarter of 2017, reports Julie Muhn at Finovate.
On top of that, the San Francisco-based company launched in ten additional US states, making it available in 22 states and Washington, D.C. And Unison isn’t stopping there. By the end of 2018, the company plans to offer its services to more than 70% of single family households in the US.
“Our marketing, partner and support initiatives played a critical role in strengthening the results in the first quarter,” says Bill Walker, chief revenue officer at Unison. “We saw our customer base expand across all regions, particularly in the latter half of the first quarter.”
To help drive future growth, Unison has recently appointed Cari Jacobs as chief marketing officer. Jacobs most recently served as VP of integrated marketing at ModCloth and has previously driven marketing objectives at well-known brands such as Toyota, Lexus, Procter & Gamble, Intuit, General Mills, Levi’s, Coca-Cola and Prudential Real Estate. The company also appointed Quintin Gomez as the director and head of engineering.
“2017 was a transformative year for Unison as we saw increased demand and awareness of home ownership investments as a solution for home financing,” says Thomas Sponholtz, chairman and CEO of Unison.
Founded in 2004, Unison’s flagship products are Unison HomeBuyer (which provides a percentage of the down payment needed to purchase a home in exchange for a percentage of the home’s equity upon selling) and Unison HomeOwner (which allows homeowners to use some of the equity in their home without interest or monthly payments).
Most recently, Unison teamed with Valley National Bank to launch a 5% down payment programme in conjunction with an 80% LTV mortgage.