Envestnet | Yodlee’s AI FinCheck takes financial wellness to a new level
Data aggregation and analytics firm Envestnet | Yodlee bolstered its PFM capabilities with the launch of AI FinCheck, writes Julie Muhn at Finovate.
The artificial intelligence (AI) powered financial wellness solution leverages consumers’ transaction data, AI, and machine learning (ML) to monitor users’ financial health and offer actionable financial guidance tailored to their circumstances. AI FinCheck, along with the company’s OK to Spend feature that offers forward-looking cash flow balance information, are offered as part of Envestnet | Yodlee’s financial wellness suite.
VP of product applications at Envestnet | Yodlee Katy Gibson says: “By expanding our financial wellness solution to include the new AI FinCheck application, financial service providers can provide their consumers with a personalised virtual financial wellness assistant which delivers actionable insights to help improve their financial health.” She adds that because the tool uses real-time data, it can help consumers make informed financial decisions.
For each user AI FinCheck offers automated, personalised financial health insights across users’ spending, saving, borrowing and planning habits. To keep users continuously engaged, the tool offers interactive insights on their preferred channel. This not only helps them improve their financial situation but also improves their relationship with the brand. Some of the features of AI FinCheck include:
- provides personalised guidance alongside education;
- leverages actionable data to deepen customer relationships;
- enhances next best offer (NBO) strategies;
- provides contextual recommendations and actionable next steps;
- makes it easy to deliver a virtual financial wellness assistant quickly and cost-effectively.
Other tools in Envestnet | Yodlee’s financial wellness suite include FastLink, which allows users to link external financial accounts and see all of their financial information in one place; Save for a Goal, which helps users set, achieve, and fund their financial goals; and Cash Flow Analysis, which allows users to view historic cashflow data and see forecasted flows for each month.
At the start of this year, Envestnet | Yodlee finalised its acquisition of wealthtech solutions company FolioDynamix. Last month, Envestnet | Yodlee teamed with Quovo and Morningstar to support open data access for consumers.
Envestnet was founded in 1999 and acquired Yodlee in 2015 for $660 million. Envestnet | Yodlee is a public company listed on NYSE. It has a market cap of $2.52 billion.
