Wealthtech Genuine Impact plans new app launch with fresh design
Wealthtech startup Genuine Impact is set to relaunch its mobile application following a redesign and addition of new features.
Genuine Impact, founded in October 2018, recently underwent a redesign of its logo and brand, and is expecting its new mobile application to launch in the near future.
The firm bases its offering around giving its users investment insights. “Collecting the best financial news and analysis from across the globe” was its focus in initial development, according to a blog post from co-founder Alister Sneddon.
“Next we had our fund and then stock algorithms, we would split this to our ‘top picks’ and the rest of the investable universe. Lastly, we had our newsletter which included our own Genuine Impact insights.”
Genuine Impact launched version 1.0 of its app on iOS and Android in January 2019, with it going live for download on 11 February.