People on the Move: Keith Smith, Cullen Talley, Wonder Technologies
Keith Smith has joined digital gifting and incentives platform provider Wonder Technologies to serve as president and member of the company’s board of directors. Meanwhile, Cullen Talley has joined Wonder as senior vice president of sales and new market development, to spearhead the company’s customer acquisition and sales acceleration strategies.
Smith is a 20-year payments industry veteran who has led startups in the mobile, financial technology, payments and transaction processing industries. Most recently, he served as executive vice president and general manager at program manager edo Interactive. Previously, he co-founded mobile commerce company CorFire, which was acquired by Mozido in 2014. Smith also was a founding member of Firethorn, an early U.S. leader in mobile banking technology. Earlier in his career, he was a founding member of Pre Solution (later acquired by InComm) and held executive positions at Vital Merchant Services, Vital Processing and Concord EFS (acquired by First Data).
Talley brings nearly two decades of sales expertise to Wonder, having worked at both startups and major international corporations. Most recently, he was senior vice president, national sales at edo Interactive, where he developed and managed the national sales team. Prior to edo, Talley worked for Firethorn, where he was responsible for sales and business development for the financial services and retail sectors. Previously, Talley held senior positions at IDology, InComm and First Data.