TIA Technology acquires Danish insurtech start-up goBundl
goBundl or go home
Danish insurance firm TIA Technology has bought Copenhagen-based peer-to-peer insurance platform goBundl.
Via the deal, TIA’s core insurance platform will be combined with goBundl’s self-service digital frontend. Financial details were not disclosed.
Christian Kromann, TIA CEO, says goBundl’s platform “makes it possible for insurance consumers to go online, fill in a few small information points and be presented with the insurance solutions they need”.
TIA reckons that digitalisation and mobile devices are “compelling consumers to make more of their purchases online, including their insurance policies”.
As a result, it intends to tap into this market with goBundl’s platform, which uses machine learning and artificial intelligence (AI).
Kromann adds: “The TIA core system lets insurers integrate the technologies of their choice, from best-of-breed data analysis solutions to niche third-party engagement portals.”
TIA Technology was founded in 1998 and is based in Virum (a municipality 15 km north of Copenhagen). It says it has more than 60 customers and 100,000 daily users in 40 countries.
