Santander Bank picks SigFig to modernise client investment experience
Santander Bank has partnered with fintech SigFig to develop and integrate new digital tools designed to enhance its clients’ investment experience.
Santander Bank partners SigFig
The bank plans to bring investment and advisory solutions to its banking clients through Santander Investment Services. Via the partnership, the pair have developed Santander PathFinder, an automated investment management tool.
The tool will enable all Santander clients to work towards their long-term financial goals and save towards retirement, virtually.
Jeff Weiner, president and CEO of Santander Investment Services, says the bank is placing a “heightened focus” on digital and automation capabilities in combination with its “personal approach” to providing financial planning and advice.
“The relationship with SigFig is a move forward in the bank’s modernisation plan to expand digital capabilities and enhance the client experience,” Weiner adds.
The two firms have extended their partnership to develop additional digital solutions in 2023.
Santander Investment Services and SigFig will work together to “streamline” the financial advisor experience, giving clients a “fully integrated platform” where they can view their investments and portfolios, as well as access financial advisors.
Santander Bank is a US subsidiary of the Spanish Santander Group, based in Boston.
